The Patch Remedy

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Explore my work with The Patch Remedy, where I enhanced their visuals. They specialize in topical wellness solutions, transforming traditional supplements into easy-to-use patches that deliver nutrients directly through the skin. This innovative approach focuses on improving health practices by maximizing nutrient absorption and providing a user-friendly experience.

The challenge was to refresh the main visual elements for multiple page headers, ensuring they aligned perfectly with The Patch Remedy's innovative brand identity. I began by meticulously planning and sketching each composition, focusing on a clean, modern aesthetic that emphasizes simplicity and effectiveness. Once the layouts were established, I leveraged cutting-edge AI imaging techniques to craft individual scene components, honing them to a standard that rivals professional photography.

Concurrently, I delved deep into the brand's core values of wellness and convenience, which informed every creative decision. This exploration led to the development of a soothing color palette centered around light pastel greens, complemented by soft grey blues. These tones not only adhered to the brand's established guidelines but also enhanced the visual hierarchy and sophistication of their digital platform. The end result is a collection of visuals that embody The Patch Remedy's innovative and user-friendly ethos while elevating the clarity and appeal of their online presence.

Revitalizing their Digital Presence with Striking Header Visuals

Building on the updated visuals, I incorporated dynamic elements like subtle gradients and translucent overlays to add depth and energy to the compositions. By harmonizing light pastel greens with soft grey-blue tones, I crafted backgrounds that highlight key elements while maintaining a cohesive and calming aesthetic.

Keeping responsiveness in mind, I ensured the designs adapt seamlessly to different screen sizes, prioritizing empty spaces in strategic areas to accommodate varying display dimensions. Knowing the importance of ample width for desktop layouts, I tailored the visuals to maintain balance and clarity across all devices. This approach not only enhances usability but also reinforces the brand's commitment to simplicity and effectiveness in every detail.

To further elevate the visual impact and address the challenge of The Patch Remedy's diverse product collections, I developed a versatile design direction. This approach allows for seamless integration of various saturated colors representing different product lines, while maintaining a cohesive overall look. By utilizing neutral base elements and strategically placed color accents, I created a flexible system that can adapt to showcase each unique collection without compromising the brand's core visual identity.

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An in-house team handling a similar volume of work would likely exceed $20,000 per month, with costs for designer salaries, camera gear, stock resources, and licensing fees. These setups are still constrained creatively by available assets, stock resources, and limited options to match each project’s needs precisely.

Consider a traditional studio setup for weekly ad shoots over a 30-day campaign. Each shoot easily costs $10,000 to $15,000, covering professional photographers, stylists, models, props, and location fees. This means a single weekly shoot would add up to $40,000 to $60,000 per month, and that’s for only four individual projects. Managing multiple rounds of edits and adjustments adds to the cost, slowing the workflow.

With my service, you are free from project counts, stock libraries, or hourly rates. Instead, you get flexible, tailored visuals delivered whenever you need them, ensuring your brand’s content stays fresh and aligned with your creative vision—all with the ease, consistency, and high-impact quality that repeated studio shoots or in-house teams can’t match within budget.

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