His creative journey began as a woodworker and artist, crafting biomorphic sculptures from river-sourced wood in Canada. The content he created for his woodwork caught the attention of local network producers, to whom he introduced himself, leading to opportunities that taught him about camera shot lenses and more. This unique work opened doors to diverse roles as a soundman and cameraman across various niches, including entertainment, corporate, and marketing sectors. As he honed his skills in client relations, he gradually shifted his focus to photo direction, shot lists, and thumbnails. This transition allowed him to produce specific images for businesses using a model similar to his video production experience, ultimately introducing him to the dynamic world of web and digital agencies that execute marketing strategies and online stores for major brands with substantial budgets.

For the past four years, he has been with an agency in Brossard, near Montreal, where he has contributed to numerous significant projects. His work spans web design, motion design, image production, and animation, providing him with invaluable insights into the needs of clients across various industries—from corporate to crypto and e-commerce to physical stores. This experience has equipped him to cater to businesses ranging from solo entrepreneurs to large corporations with over 500 employees. Through this journey, he has developed a deep understanding of client expectations and design team requirements, enabling him to deliver impressive visual content that meets budgetary constraints and timeline demands while effectively communicating project goals.

Working in a high-efficiency, 4-day work week digital agency has made JUJUMOMO appreciate and reminisce about his woodworking days in the shop. During that time, he studied manufacturing processes' efficiency, which built a mindset focused on achieving the highest possible quality with minimal time and energy loss. This approach, combined with a strong vision of Karma and a daily practice of gratitude through helping others, has fueled his intense curiosity and passion for learning. He continuously stays at the cutting edge, eagerly awaiting notifications about new developments and projects.

This dedication allows him to offer exceptional service to friends, family, team members, and clients. JUJUMOMO has honed the ability to bring detailed visions to life in images, whether for business owners or individuals with project, product, or service ideas. With just a brief 3-step outline, he can grasp exactly what a client means and create scenarios featuring real people and products anywhere in the world. He finds joy in working across diverse niches, from off-road vehicles to high-end beauty products and services, or even yacht branding, noting with a humorous laugh that "anything" can quickly become entertaining in his line of work.